One of these strong experiences were the TweetWall MINI Contest which has been running during the "Apéros Urbains" sessions taking place each friday from begining of June till September in Brussels.
TweetWall Pro was used to empower the night by creating the buzz on Twitter about the Apéros Urbains and one of its sponsors MINI (by the way, we love that car !). Each friday evening, the TweetWall Pro Contest Feature has been used to select a winner from all the people who tweet about MINI, and participatint to the event. A great opportunity to win a week-end driving a MINI and to talk about the brand on the social networks.